Getting Back on Track - Again!!

Well as I have stated before it is really time to get back on track on this blog on how to personally manage your search engine reputation. What is cool is through a recent turn of events I have picked up a position as blog manager and SEO for www.drivingsales.com and now fell getting this information out thre can really help the industry as a whole.

A good friend of mine shared a very compelling story about how Search Engine Reputation Management helps sell cars. It was a true testament of how managing a solid online reputation can benefit financially.

One thing I have noticed in the automotive industry is that there has been a big push for dealers to solicit customer reviews. There are several sites geared to this now. There is one that I have not cut much slack mainly because their name is horrible. An angry consumer could really have fun if they were upset with a dealership and they happen to have active profiles there. This one is probably a pass based on the name alone.

Now the dealers are going to be able to rate automotive vendors in an online setting. No more of the hushed back room stuff. Now the vendors are going to have to become accountable. While I do believe many vendors really do try to look after their clients sometime they may not really be paying attention to what they are telling them.

The automotive industry is fraught with difficulties at all levels right now and if vendors will use this as a tool to help them improve their products, services and business models it is a huge win for both dealers and providers.

This one will be fun to watch as time goes on.

My goal for the next few days is to maximize my profiles and contacts at Plaxo they have really come a long way since they started and I really need to get in there and get it set up properly.

- Paul Rushing's Plaxo Profile

I encourage you to get in there and sign up if you have not. Make sure you connect with me. Just mention SERM experiment if I do not know you personally.